Metaverse is open for business Take a look at this chart from McKinsey.

In the next few years, Gen Z and millennials expect to spend almost 5 hours a day in the metaverse.   That’s 140 million people in the US alone spending almost a third of their waking hours there…   And when you factor in the other generations, you have 275 million Americans spending over a billion hours every day in the metaverse.